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New Plymouth District Council.

Taranaki Stories 
Farming - Chew Chong Plays Leading Role in Dairy Industry  
Lure of Chew Chong's Water RaceGrandson Remembers Chew Chong Back to list

By Virginia Winder

 

An old man sits stooped in a wheelchair, chin on chest, jittery hands steadied on arm rests.


The index-finger knuckles on both hands are swollen with arthritis. Above grape-purple lips is a moustache that hints of his remarkable origins.


The dimming eyes of this 94-year-old man are red-rimmed like his burning memory of distant fires.


This is Neville Wilkes, the grandson of dairy industry founder Chew Chong.


There are a number of Chew Chong descendents, but Mr Wilkes stands out from them all for one reason - he remembers his grandfather.


Mr Wilkes was born on 6 February 1909. Chew Chong died on 7 October 1920, aged 92.


From his home at Tainui Village in New Plymouth, Mr Wilkes shares his clear memories of the inventive businessman who had a huge impact on Taranaki's dairy industry.


When he was a boy, Mr Wilkes and his schoolteacher mother, Amy, lived in the Chong household in Vogeltown. Amy was one of the 11 children born to Chew Chong and his wife, Elizabeth (nee Whatton).


 

Chong Family

Chew Chong's Family:  They are, rear from left, Veda, Maude, Amy (Neville Wilkes' mother) and Wilfred; front from left, wife Elizabeth, Chew Chong, Gerald, and Albert.

 

Mr Wilkes describes his grandfather as an active man, who sometimes walked from the three-acre farmlet on Tarahura Rd into central New Plymouth.


"He used to do this running shuffle," says Mr Wilkes, moving his feet on the step of his wheelchair to show how.


"In the old days there was no asphalt and there would be a certain amount of dust coming away from his feet. You always knew it was grandpa because he was the only one who seemed to walk that way."


Another firm memory is of his grandfather cooking rice, which was a staple food in the Chong household. "When he had the pot on the stove, he used to lift the lid off and he would smell the rice.


"I can see him now doing it. He would just get the steam from the pot and he would sniff it. He knew as soon as it was getting dry or getting burnt. He was a champion at it."


Sifting through his memory, Mr Wilkes finds another vision of Chew Chong.


"I used to watch him sometimes. He had a pocket knife and he had a reddish-coloured piece of bark and it was very hard and he used to get his knife and pull this stuff off and put a few pieces in a glass of water."


Mr Wilkes has no idea what the red bark was, but he says his grandfather would weigh it on small scales, and put tiny pieces in the water.


"I presume he drank the water," he says.


He did grow grapes. "Great big purple things," Mr Wilkes says.


"He had a big green house full of grape vines and he used to take a trap (two-wheeled carriage) to town to sell them to friends and other people."


Other times, the Chong family would travel into central New Plymouth in a phaeton (light, open, four-wheeled horse-drawn carriage).


"That was a bit like the one you see the Queen in."


But the most enduring memory Mr Wilkes has of those early years is not regal, but red.


"I remember so many years ago, when the farmers were breaking their farms in for habitation and whatever," he says, talking about how the native bush was cleared to make way for farmland.


"The air was smoky blue in the early mornings. I can remember the fires that were burning the bush because of the red glow at night and these logs used to burn for days sometimes. Even now when I look back I think about it. I think I see the fires still burning ..."


 

Neville Wilkes died on 24 July 2003, aged 94.




Published 6 May 2003

 

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BOOK RESOURCES

Drabble, Donald Alexander, The life and times of Chew Chong, (1996), Eltham: Don Drabble


Burnett, Joan Margaret, The impact of dairying on lowland Taranaki, 1880-1920 


Standish, Russell, Eltham: One Hundred Years, (1984) Eltham: Eltham District Centennial Committee.

 

ARTEFACT RESOURCES

Sterling silver trophy cup: awarded to Chew Chong for best export butter at the South Seas Exhibition, 1889.

Tapestry

Tapestry (above): depicts birds, hanging flowers and a stream. Brought from China by Chew Chong.

 

ARCHIVES

Cheque

Two cheques: issued by Chew Chong, presumably as payment for goods received. One is a Colonial Bank of New Zealand cheque (complete with impressed duty mark and cancellations) and the other was issued by the Bank of New South Wales (bears a 2 shilling stamp duty and cancellation marks). Both are dated April 1885.

 

WEBLINKS

Puke Ariki is not responsible for the content of these external websites.

 

The Tawhiti Museum - See Chew Chong's butchers shop and exhibition.

 

Technological Innovation in New Zealand - Innovation in the New Zealand Dairy Industry

 

How Chinese Medicine Works

 

RELATED TARANAKI STORIES

Neville Wilkes' Memories
Chew Chong's Water Race

CA Wilkinson

 

EDUCATION

Multimedia

Flash plugin required. See the Help page for more details.

 

The Turnstyle Rotary Cowshed Interactive


Worksheets

For help with downloading and saving these worksheets, see the Help page.

 

Chew Chong PDF

 

TreasureLink
A weekly resource for teachers based on a Taranaki Story. Activities, ideas for more study and links to Puke Ariki's treasures.

 

People's Milky Wheys

A Puke Ariki Teachers' Resource Unit

Click here for more details.

 

PLACES TO VISIT

The Tawhiti Museum is widely acclaimed as the best private museum in the country. The museum uses life-size exhibits and scale models to capture the past in a series of super-realistic displays.


Chew Chong's Eltham butchers store is on display.


Click here to view the website.


MAPS

Location of Chong's Taranaki businesses

 

Chong's New Plymouth Stores

 

Chong's Inglewood Store

 

Chong's Okato Store

 

Tawhiti Museum

 

ORGANISATIONS

Eltham & Districts Historical Society
Cnr Bridge and York Streets, Eltham (open Thursday - Friday 1pm - 3.30pm or ring for an appointment)
Charge made for research.

 

Resources include: Early copies of Eltham Argus newspaper; Valuation rolls; Land titles; Local district resources and considerable local research material.

 

Secretary: Mrs R. R. Jenkins, 23 George Street, Eltham, Telephone: 06 764 7107
Email: philrobenn@xtra.co.nz.

 

Information South Taranaki
55 High Street
Hawera
Contacts: Fiona Greenhill and Tarin Meyer
Phone: 06 278 8599
Fax: 06 278 6599
Email: visitorinfo@stdc.govt.nz

 

Stratford Branch - New Zealand Society of Genealogists
Branch Library is situated at 282 Broadway, Stratford (next to the Casa Pequena Restaurant and up the stairs).
Open 10am-3pm Tuesdays and Fridays (February-November). Email for December and January hours. Open other hours by request.

Email: c.spragg@xtra.co.nz

Web: www.stratfordgenealogy.
homestead.com

 



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